Indy Pass co-op signs its first Colorado ski area

Doug Fish is joining together independently owned ski areas in a cooperative agreement that sidesteps the need for a $1,000 ski pass and a large ski resort corporation. Fish — a ski industry marketing specialist — created the Indy Pass in the 2019-20 season and saw immediate response.

The Indy Pass doesn’t allow unlimited access, only giving guests two days at each ski area, but it has a massive amount of resorts to choose from with 81 ski areas joining the Indy Pass as of January.

There’s just one major deficiency: Up until this week, Fish had yet to attract a Colorado ski area to join the Indy Pass.

On Thursday, however, Fish confirmed a Colorado ski area, one located in the heart of the Colorado ski country, will be joining the pass yet this season. Fish said the full announcement will be coming in mid-February.

Read the full story from our partner at vaildaily.com.

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