Dubai is the No1 destination in the 2023 Tripadvisor Travellers’ Choice Awards, with London top in Europe and third overall and New York the highest-ranked U.S spot
- The winners were determined based on one year’s worth of reviews and ratings
- Tripadvisor says that Dubai attracts travellers who seek out a ‘slice of luxury’
- The awards also rank foodie spots, ski resorts and trending destinations
- Scroll down for the full results across all categories…
Dubai has been ranked as the most popular destination in the world for the second year running by the Tripadvisor Travellers’ Choice Awards for destinations.
The winners for the 2023 awards were identified based on the quality and quantity of reviews and ratings specific to several award subcategories from travellers on Tripadvisor for accommodations, restaurants, and things to do in destinations worldwide over the 12 months between November 2021 and October 2022.
Tripadvisor says of first-place Dubai: ‘A favourite with celebs and influencers, the “City of Gold” continues to attract tourists from all over the world seeking out their very own slice of luxury.’
London retains its crown as the Europe number one but has slipped to third place in the global ranking, tailing behind second-place Bali, Indonesia, while the rest of the global top five is made up of Rome (fourth) and Paris (fifth). The highest-ranking American destination is New York, which ranks 23rd overall.
Dubai has been revealed as the most popular holiday hotspot in the world in Tripadvisor’s 2023 Travellers’ Choice Awards for destinations
Bali, Indonesia, ranks in second place in the global popularity ranking. Above is the province’s Ulun Danu Beratan Temple
In the ‘Popular Destinations’ ranking, London retains its crown as the Europe number one but has slipped to third place globally
Other popular destinations to make it into the top 10 are Cancun, Mexico (sixth); the Greek island of Crete (seventh); Marrakech, Morocco (eighth), the Dominican Republic (ninth); and Istanbul (10th).
The rest of the Europe top 10 ranking, meanwhile, is made up of Barcelona (sixth), Madrid (seventh), Florence (eighth), Lisbon (ninth) and Edinburgh (10th).
Looking to the other categories in the awards, the list of ‘Trending Destinations’ – locations around the world seeing the greatest year-over-year growth in interest on Tripadvisor – is topped by Cuba. On a visit, Tripadvisor recommends that travellers wander around the charming streets of Old Havana.
The silver medal goes to the Vietnamese city of Hoi An, where Tripadvisor suggests hitting the Ba Na Hills theme park and strolling along the picturesque Golden Bridge.
TRIPADVISOR TRAVELLERS’ CHOICE AWARDS 2023 – DESTINATIONS: THE MOST POPULAR OVERALL
IN THE WORLD
1. Dubai, UAE
2. Bali, Indonesia
3. London, England
4. Rome, Italy
5. Paris, France
6. Cancun, Mexico
7. Crete, Greece
8. Marrakech, Morocco
9. Dominican Republic
10. Istanbul, Turkey
11. Playa del Carmen, Mexico
12. Barcelona, Spain
13. New Delhi, India
14. Hurghada, Egypt
15. Madrid, Spain
16. Phuket, Thailand
17. Hanoi, Vietnam
18. Cairo, Egypt
19. Florence, Italy
20. Lisbon, Portugal
21. Edinburgh, United Kingdom
22. Bangkok, Thailand
23. New York City
24. Doha, Qatar
25. Rio de Janeiro, Brazil
Source: Tripadvisor
IN EUROPE
1. London, England
2. Rome, Italy
3. Paris, France
4. Crete, Greece
5. Istanbul, Turkey
6. Barcelona, Spain
7. Madrid, Spain
8. Florence, Italy
9. Lisbon, Portugal
10. Edinburgh, Scotland
11. Amsterdam, The Netherlands
12. Rhodes, Greece
13. Tenerife, Spain
14. Goreme, Turkey
15. Santorini, Greece
16. Naples, Italy
17. Prague, Czech Republic
18. Porto, Portugal
19. Budapest, Hungary
20. Dubrovnik, Croatia
21. Dublin, Ireland
22. Corsica, France
23. Madeira, Portugal
24. Island of Malta
25. Reykjavik
Paris snaps up fifth place in the global popularity ranking
In terms of popularity, the highest-ranking American destination is New York, which ranks 23rd overall
Edinburgh snaps up 20th place in the global popularity ranking and is 10th in Europe
Third place, meanwhile, is handed to Mauritius, where Tripadvisor recommends that you take a catamaran cruise to the private island of Ile aux Cerfs.
The rest of the top ten Trending list features Siem Reap, Cambodia (fourth); Chiang Mai, Thailand (fifth); Grand Cayman (sixth); Fes, Morocco (seventh); Baku, Azerbaijan (eighth); Kathmandu, Nepal (ninth), and Krakow, Poland (10th).
There are two new categories this year, one of which is the ‘Best of Nature Destinations’, which celebrates travellers’ appetite for adventure and the great outdoors and sets out to inspire budding explorers who are planning bucket list trips.
Tripadvisor reveals: ‘Whether you’re hiking through national parks or swimming in a cenote, these are travellers’ favourite places to enjoy the outdoors.’
Mauritius has scooped the inaugural top spot for this category, followed by Kathmandu, Nepal, in second place and Tanzania’s Serengeti National Park bagging the bronze medal.
Making up the remainder of the top 10 are Hurghada, Egypt (fourth); Lombok, Indonesia (fifth); Kauai, Hawaii (sixth); Majorca, Spain (seventh); Grand Cayman in the Caribbean (eighth); Corsica, France (ninth) and Koh Tao, Thailand (tenth).
TRIPADVISOR TRAVELLERS’ CHOICE AWARDS 2023 – DESTINATIONS: TRENDING, NATURE, AND CULTURE
TRENDING DESTINATIONS
1. Cuba
2. Hoi An, Vietnam
3. Mauritius
4. Siem Reap, Cambodia
5. Chiang Mai, Thailand
6. Grand Cayman, Caribbean
7. Fes, Morocco
8. Baku, Azerbaijan
9. Kathmandu, Nepal
10. Krakow, Poland
11. Ho Chi Minh City, Vietnam
12. Lanzarote, Spain
13. Santiago, Chile
14. Juneau, United States
15. Panama City, Panama
16. Panay Island, Philippines
17. Lombok, Indonesia
18. Ilha do Sal, Cape Verde
19. Vienna, Austria
20. Paphos, Cyprus
21. Agadir, Morocco
22. Marmaris, Turkey
23. Bucharest, Romania
24. Brussels, Belgium
25. Copenhagen, Denmark
Source: Tripadvisor
BEST NATURE DESTINATIONS
1. Mauritius
2. Kathmandu, Nepal
3. Serengeti National Park, Tanzania
4. Hurghada, Egypt
5. Lombok, Indonesia
6. Kauai, Hawaii
7. Majorca, Spain
8. Grand Cayman, Caribbean
9. Corsica, France
10. Koh Tao, Thailand
11. Nairobi, Kenya
12. Wadi Rum, Jordan
13. Lanzarote, Spain
14. Guadeloupe, Caribbean
15. Martinique, Caribbean
16. Kochi (Cochin), India
17. Zakynthos, Greece
18. Roatan, Honduras
19. Cozumel, Mexico
20. Kruger National Park, South Africa
21. Merzouga, Morocco
22. Barbados, Caribbean
23. Ambergris Caye, Belize
24. Bonaire, Caribbean
25. San Carlos de Bariloche, Argentina
BEST CULTURE DESTINATIONS
1. Fes, Morocco
2. Jerusalem, Israel
3. Athens, Greece
4. Dublin, Ireland
5. Jaipur, India
6. Cuba
7. Budapest, Hungary
8. Berlin, Germany
9. Seville, Spain
10. Colombo, Sri Lanka
11. Brussels, Belgium
12. Venice, Italy
13. Santiago, Chile
14. Yerevan, Armenia
15. Vienna, Austria
16. Buenos Aires, Argentina
17. Amman, Jordan
18. Kyoto, Japan
19. Quito, Ecuador
20. Giza, Egypt
21. Oaxaca, Mexico
22. Warsaw, Poland
23. Copenhagen, Denmark
24. Sao Paulo, Brazil
25. Kampala, Uganda
Topping the list of ‘Trending Destinations’ – locations around the world seeing the greatest year-over-year growth in interest on Tripadvisor – is Cuba. Above is the city’s charming Old Havana area
The silver medal in the ‘Trending’ ranking goes to Hoi An, Vietnam, where Tripadvisor suggests strolling along the picturesque Golden Bridge (above)
Mauritius, above, is the number one ‘Nature’ destination and ranks third on the ‘Trending’ list
Aimed at art, history and culture lovers, the other new category this year is ‘Best Places for Culture’. Tripadvisor says that the top spots in this ranking offer ‘iconic sights and experiences you can’t find anywhere else’.
The historic Moroccan city of Fes tops the podium, followed by Jerusalem in second place, Athens in third, Dublin in fourth and the Indian city of Jaipur in fifth.
Other culturally-rich destinations to appear in the top 10 include Cuba (sixth); the Hungarian capital of Budapest (seventh); Berlin (eighth); Seville in Spain (ninth); and Colombo, Sri Lanka (tenth).
Next up? It’s the foodie category. The ‘Best Food Destinations’ ranking highlights places that are known for their cuisine and ‘burgeoning dining scenes’. Tripadvisor adds: ‘You’ll find some of the best local flavours in these top spots.’
Tripadvisor notes that food is a top priority for British travellers, with 57 per cent most excited about what restaurants to visit when it comes to planning a trip, according to the company’s latest Travel Index.
Echoing last year’s results, Rome reigns supreme for foodies worldwide. While London ranked second in the 2022 ranking, this year it has slipped out of sight – it fails to make either the global top 20 list or the Europe top 10 list.
TRIPADVISOR TRAVELLERS’ CHOICE AWARDS 2023 – DESTINATIONS: SKIING AND FOOD
BEST FOOD DESTINATIONS WORLDWIDE
1. Rome, Italy
2. Crete, Greece
3. Hanoi, Vietnam
4. Florence, Italy
5. Paris, France
6. Barcelona, Spain
7. Lisbon, Portugal
8. Naples, Italy
9. New Orleans, Louisiana
10. Jamaica
11. Charleston, South Carolina
12. Mexico City, Mexico
13. Bangkok, Thailand
14. Buenos Aires, Argentina
15. Cuba
16. Cape Town Central, South Africa
17. San Sebastian – Donostia, Spain
18. Lyon, France
19. New York City
20. Vancouver, Canada
BEST FOOD DESTINATIONS EUROPE
1. Rome, Italy
2. Crete, Greece
3. Florence, Italy
4. Paris, France
5. Barcelona, Spain
6. Lisbon, Portugal
7. Naples, Italy
8. San Sebastian – Donostia, Spain
9. Lyon, France
10. Bologna, Italy
BEST SKI DESTINATIONS WORLDWIDE
1. Whistler, Canada
2. Jackson, Wyoming
3. Zermatt, Switzerland
4. Chamonix, France
5. Livigno, Italy
6. Trento, Italy
7. Park City, Utah
8. Anchorage, Alaska
9. Lake Tahoe, California
10. Durango, Colorado
11. Breckenridge, Colorado
12. Les Belleville, France
13. Sapporo, Japan
14. Morzine, France
15. Innsbruck, Austria
16. Gulmarg, India
17. Vail, Colorado
18. Bourg Saint Maurice, France
19. Grindelwald, Switzerland
20. Cortina d’Ampezzo, Italy
BEST SKI DESTINATIONS IN EUROPE
1. Zermatt, Switzerland
2. Chamonix, France
3. Livigno, Italy
4. Trento, Italy
5. Les Belleville, France
6. Morzine, France
7. Innsbruck, Austria
8. Bourg Saint Maurice, France
9. Grindelwald, Switzerland
10. Cortina d’Ampezzo, Italy
Source: Tripadvisor
A new category this year is ‘Best Places for Culture’, with the historic Moroccan city of Fez taking the top spot. Above is the city’s Chouara Tannery
Tripadvisor’s ‘Best of Culture’ list highlights spots that offer ‘iconic sights and experiences you can’t find anywhere else’. Dublin, pictured, is fourth
The ‘Best Food Destinations’ ranking highlights places that are known for their cuisine and ‘burgeoning dining scenes’, with Rome (above) topping the podium
Instead, first place Rome is followed by Crete (second); Hanoi, Vietnam (third); Florence (fourth); Paris (fifth); Barcelona (sixth); Lisbon (seventh); Naples, Italy (eighth); New Orleans, Louisiana (ninth) and Jamaica (tenth).
Where should skiers hit the slopes in 2023? That question is answered by the final category, which looks at the world’s ‘Best Places to Ski’. Tripadvisor says: ‘Black diamond vets and resort lovers agree: these are the best spots to get your ski (and apres-ski) on.’
It adds that Whistler, Canada, is the number one ski destination in the world this year thanks to its ‘stunning landscape and down-to-earth mountain culture’.
Above, a skier hits the slopes in Whistler, Canada, the ski resort that ranks as this year’s number-one ski destination
Pictured is Zermatt in Switzerland, which tops the European ski ranking and lands third globally
Another North American resort swoops into second place – Jackson, Wyoming – while Zermatt in Switzerland tops the European ranking and lands third globally.
Filling out the rest of the top 10 are Chamonix, France (fourth); Livigno, Italy (fifth); Trento, Italy (sixth); Park City, Utah (seventh); Anchorage, Alaska (eighth); Lake Tahoe, California (ninth) and Durango, Colorado (tenth).
See the winners across all subcategories here: tripadvisor.co.uk/TravellersChoice-Destinations.
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